Selling houses is not something most people do everyday,
so naturally lots of questions arise.

WHAT IS HOME STAGING?

Home staging is positioning your house for the highest potential sales profit by implementing strategic interior design and creating emotional connection points. Home staging is much like preparing your home for the "interview of a lifetime." Just as you would get a haircut, a new suit and get a restful night of sleep, staging puts your home in it's top condition. Staging is not decorating, and it's more than depersonalizing and decluttering — it’s designing the home for a top dollar sale by highlighting the positives, downplaying negatives and removing distractions. 

WHY SHOULD I STAGE MY HOUSE?

Staging your can save you money by selling faster, selling for more money or avoiding a price reduction. Your house is among many houses on the market and buyers have a choice. When faced with comparable products, consumers tend to choose the product they emotionally connect to. Certified, professional stagers know what these buyers are looking for and what they will connect to and what will turn people away. 

HOUSES NEVER NEEDED TO BE STAGED BEFORE, WHY NOW?

Increased mobile usage and social media has changed consumer buying habits. We all do things differently today — from ordering groceries online, to choosing hospitals to taking an Uber® instead of a taxi. 90% of home searches begin online. This, in combination with design influencers like Target,® IKEA® and HGTV,® buyers are more design conscious and have higher expectations than ever before. This makes staging and photography even more important for a top dollar sale. 
 

STAGING CAN TRIGGER KEY BUYER EMOTIONS:

“It feels like mine.” 

I will eliminate the feeling of
"this is someone else’s house.”

“It’s move-in ready.” 

Simple touches can immediately give
the impression of a
well-maintained,
updated home.

“Rooms are just the right size.” 

I can make rooms feel like they are exactly
the size and shape they should be.

“It has quirks but
   they work.”
 

Staging can help buyers “forgive" architectural issues such as narrow staircases, 
unusable basements,
low light situations
and more.

HOW MUCH DOES STAGING COST?

Staging costs varies by type and by company. Staging a vacant home is more expensive than staging an owner-occupied home. The least expensive service is a Staging Consultation, which is a DIY staging service. Staging your home is a small investment with a very high return. Statistics conclude an investment of 1-3% can yield an 8-10% return. A better question might be, How much does it cost me to NOT stage?

BUYERS SHOP WITH LOGIC, BUT THEY BUY WITH EMOTION

PROFESSIONAL STAGING CAN SAVE YOU MONEY:

Staged homes sell faster 

Investing 1-3% in staging can yield an 8-10% return

Staging is less expensive than a price reduction

MORE STAGING STATISTICS

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CALL TODAY.

BE HAPPIER TOMORROW.

10% OF PROFITS GO TO CHARITIES THAT HELP PEOPLE IN NEED FIND, FIX, OR FURNISH HOMES.

Home Staging and Decorating, Minneapolis, Minnesota
Happy Place Interiors, Inc.
Minneapolis, MN 55417
612.460.7881
info@happyplaceinteriors.com
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© 2020 Happy Place Interiors, Inc.

HAPPY PLACE INTERIORS, INC. IS A CERTIFIED HOME STAGING & REDESIGN COMPANY.  We have been a highly-rated company since 2016 and an award-winning home staging company since 2017.